Worm bait?

[jkinz at kinz.org (Jeff Kinz)]

On Wed, Aug 20, 2003 at 12:00:07PM -0400, Derek Martin wrote:
> On Wed, Aug 20, 2003 at 11:40:46AM -0400, Jeff Kinz wrote:
> > If I may:
> > Derek's Law "As long as Outlook is used on the internet, We will all be
> > adversely affected by virii."  
> 
> I'll give it a shot:
> 
> So long as business managers insist upon using software which is
> widely known to be buggy and ridden with security holes, users of such
> systems should expect to be adversely impacted by malware and similar
> Internet threats.

Hmm- more accurate but its too long.  Needs to be more "sound-bitey"

Like "90 percent of all crap is Outlook!"   (apologies to T. Sturgeon. )


Nice and snappy, but its missing the main message.  :-)

Seriously - if you can create one of the idiotic "sayings" and
start pushing it into peoples awareness, it can actually 
have an impact on the public's perceptions about outlook.

Sad, but true - advertising and branding works.  It doesn't have to be
true.  Its just got to be easy and fun to repeat, and pushed in front of
folks faces fairly often (Like MS TV Commercials).



-- 
Jeff Kinz, Open-PC, Emergent Research,  Hudson, MA.  jkinz at kinz.org
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