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Matthew Gillen wrote: > That statement is tenuous; this article points out one of the problems: I'll give you the point on that. I do tend to favor the idea that psychology is in fact a science. I want it to be a science. This certainly taints my opinions about it despite knowing full well that some of the most impressive psychological experiments cannot (or likely will not) be replicated. The pedant in me says that one run of an experiment does not make for science. The scientific method requires repeated experimentation and observation with consistent results before an hypothesis is validated. This does suggest that much of what's come out of psychology isn't science at all, it's just Freudian and Jungian mumbo-jumbo. This isn't good for the proponents of the idea that marketing is a science, is it? -- Rich P.
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